www.johnamon.com
Creative & Digital Director | Marketing Strategist | Performance Marketing Expert
Expert in leading concept to execution across digital, print, and experiential platforms.
Skilled at crafting strategic brand systems with consistent cross channel execution.
Advanced proficiency across core tools used in visual design, layout, and production.
Comfortable designing and managing content-driven websites and landing pages.
Focused on optimizing user flow, conversion, and content alignment.
Fluent in wireframing and prototyping processes; experienced in design led A/B testing.
Ashley HomeStore and Value City Furniture & Mattress
2017 - 2025
Digital Strategy
Led data driven marketing campaigns across web, email, display, and social; improved engagement and sales.
Brand Consistency
Maintained alignment with national brand guidelines while creating localized marketing assets.
Optimization & Testing
Used A/B testing, analytics, and segmentation to boost ROI and campaign performance.
Loyalty Program
Branded and launched the Premier Rewards Program, increasing retention and customer data collection.
Cross-Channel Campaigns
Directed creative for e-commerce, in-store, and email promotions supporting major retail events.
iPlay America
2011 - 2017
Campaign Development
Led end to end creation of marketing and event campaigns, increasing brand awareness and guest traffic.
Brand Management
Oversaw visual identity across all materials to ensure brand consistency across digital, print, and on-site assets.
Team Leadership
Directed designers and content creators; fostered collaboration and mentored junior creatives.
Creative Strategy
Developed and pitched concepts that supported business goals and elevated the customer experience.
Digital Marketing
Executed social media, email, and digital promotions to drive engagement and revenue.
Phone: 908-770-3969
Email: johnamon14@gmail.com
Website: www.johnamon.com